Head of European Intellectual Property Law
Commercial Solicitor practicing in both contentious and commercial matters, listed by Chambers as a "leading individual" in the field of Intellectual Property Rights, noted by sources (Chambers) as being very creative and for his "depth of experience and the quality of his advice."
He advises IP rich and cyber enabled businesses entrepreneurs and innovators on cross border digital commerce. He writes and researches on behavioural aspects of conflict, negotiation of commercial contracts, and heuristics. Brand protection, design, trademarks copyright and patents. His clients include engineering and digital commerce, brand owners, systems and software providers, inventors and innovators, insurers, publishers, product and graphic designers, government bodies, academics, celebrities,investors sports and entertainment businesses and entrepreneurs.
Alex advises businesses and insurers on the management and resolution of special risks; Cyber risk, Intellectual Property and disputes and on drafting of bespoke policy wording for insurers particularly in Cyber risk and Intellectual Property.
Pragmatic approach to the commercialisation and value of IPR in the supply chain. Strategic and advice on the exploitation licensing and sale of IPR including commercial and corporate structuring of transactions, royalty and revenue flows and IP related competition law including selective distribution and licensing.
Alex has been the lead advisor in many cases including; Reed Elsevier v. Reed Employment (Trade Marks), SAS v. WPL (Copyright in computer languages), Cala Homes v. McAlpines (Copyright in Architects Plans), Hyde Park v. Yelland.(public Interest defence to copyright infringement).
Personal Interest; Adventure/Extreme motorcycling, Car and Motorcycle Restoration, Photography, Scuba Diving (Divemaster)